Tips on how to select a good Web design company

It is no secret that companies all over the world are now using the internet to connect with a bigger market. Companies are investing in websites to do business or to simply keep in touch with the customers keeping them informed about the latest developments in the business. You can resort to web design yourself but only if you know how to go about things. However if you want sure shot results you should go hire a professional Web Design. You must consider a lot of points before you hire a professional company. Firstly you must do a lot of research on the internet and short list a few companies then you should do comparative study on all of them based on the points mentioned below.

Web Design


Now pricing is important as you have a budget worked out so you have to make sure that you do not end up overspending on the website. The price will basically depend on the services that the website will provide; the content and the features.

Customer Support

Before you sign a contract with any company you should make sure that you will get good customer support from them. After all your website has to up and running at all times. The technical support team should easy to reach out to in case you face any technical problems with your website.

Credibility indicators

These are basically signs that tell you that a company is worth hiring to design your website and some of the indicators are listed below.

  • The company will present you with a copy of the contract with a quotation
  • Proper contact details along with the email address of a representative
  • Round the clock customer service
  • Toll free telephone numbers that can be used to contact a technical team.


Make sure that the company has been in the business of designing websites for a good number of years. Take a look at their portfolios and ask for customer references. The company should be aware of the design trends that are doing the rounds in the market place. The experience of a company should not be simply judged based on the appearance of the website but also the utility and the fact that the customers should be able to navigate through the website easily.

So you must keep in mind that hiring the cheapest or the most expensive company does not mean you hiring the best company; you have to pay attention to the factors mentioned above because Web Design is a means to get more customers to focus on your website.

Web Design is a means to get more

Web Design

That is very true that Web Design is surely a way to get more from your website as well as business. Your online will flourish if you can convey what you are trying to sell in a more systematic way. There is no need to explain that you are not directly to a potential client but luring them by pretty webpages and decorative words. So there is a dire need of designing your site in the best possible ways than what may seem to be.

What is Web Design?

This is a process involves different kinds of work to be administered into the various aspects that can create, produce and manage websites. This includes designing like graphics, standardized coding and proprietary software, authoring a concept, user experience design and search engine optimization. Many a time the same web designer is capable of handling all these requirements and at times this may be divided into teams.

History of web designing

The concept of web designing started way back in 1989 when a global hypertext was undertaken by Tim Berners-Lee working at CERN. This hypertext grew into what is called the World Wide Web. To add to this in 1993 Eric Bina and Marc Andreessen developed the heavily loaded Mosaic browser that worked on Unix platform. With progressive technology today this has advanced into JavaScript, Cascading Style Sheets, Dynamic HTML and with so many options of web browsers.

Improving web design

Now that we have spoken about web designing so much, what seems to bewilder us is the question How to improve web design? This could be best explained like this:

  1. Stop baffling visitors – What this means is to stop cluttering your website! Too many images, photos, animations and pop ups can confuse visitors. The brain gets challenged with too much of anything and as a result of this, visitors will lose interest. This indicates they will leave as a matter of fact and there are no doubts about this.

  1. Take it easy – The above discussion brings us to another topic that of letting the visitor breathe that specifies how to let them absorb the information. You are providing some precise definition to your products and services that need to be comprehended. Hence this is a must and a word of advice would be to leave no space to make this happen.

  1. Make it easy – Now make it easy means keep the navigation simple so that you get more and more returning visitors. If your website is well maintained and is easy to navigate, then you will most definitely get a lot of traffic which is the ultimate motive of any webmaster.

  1. Use a logo – Logo gives an identity to your line of work without a second thought! Also link it to the homepage as this makes navigation easy and it certainly helps visitors to go back to home whenever required.

  1. Aesthetic – Keep the aesthetics of designing in mind by balancing the use of colors. Make it colorful but remember too much of anything is harmful and the same applies to your web design as well.

How to improve web design?

Web design is nothing but the creation of the WebPages with the use of graphics, images, texts, fonts, colors and other components. If you think that creating websites online is quite easier, then you are mistaken. This is because different aspects need to be taken into consideration in this case so that you can get improved web design.

You need to have proper knowledge and skills about web designing otherwise you will not be able to create the web pages successfully. You can choose the best design from the given options online or else you can use your creativity in order to develop some of the exclusive web designs that are quite exciting and attractive in nature. The design must be created within budget so that costs can be saved.

Webdesign, Layout, Website

Tips for improving web designs

If you are willing to have web design improvement, then you need to get some most valuable expert tips. These tips are now found online and you must follow them religiously in order to get desirable results. In fact, the ranking and site optimization are highly dependent on the improvement of web designs. Some valuable tips are as follows:-

  • Professional and polished logo needs to be added within your company profile which is usually created at the site’s homepage. This can create a great impression in the mind of the viewers.

  • Intuitive navigation is to be included and that can be done by means of making the web design responsive in nature. Responsive sites can be easily opened in all devices based on online connectivity.

  • Unwanted clutters need to be avoided so that the WebPages can be easily and conveniently organized and integrated. This is because only integrated WebPages can cater the facility of improved web designing and on the other hand effective navigation can also be gained.

  • Enough spaces need to be created sop that the web pages can be designed in a proper way and the visitors can get higher satisfaction in viewing the same. This is also quite facilitating in making the designs optimized.

  • Color, themes and layout designs need to be selected properly from the available options so that overall web design improvement can be gained.

  • You must be quite focused towards the content creation and the fonts that are being used within the same. In this case, both keyword stuffing and font sizes are regarded as one of the major factors affecting the designing of sites.

  • All web pages must be converted into landing pages when they are being accessed online. This is quite a greater facility is a result of which the site navigation and accessibility can be improved or developed.

  • Buttons are to be included with the use of RSS feeds and on the other hand unwanted flash designs are to be avoided as that can hamper the navigation of the sites online.

  • The designs need to be thoroughly tested again and again before actual finalization is being made so that the site can get highest exposure online by the targeted community.

Web Design Improvement – Not A Rocket Science Anymore

Web Design

Web Design interface poses the first impression on any visitor. It has been an observed trend that the website designs which appeal to customers the most and is easily comprehensible is likely to convert more leads.

Thus, many seasoned web developers work hard at Evolution of Web Design by following a series of steps to generate the expected results:

Place a Plan in hand

Prior to designing the website designing, take a market survey to assess the customers’ mindset. It is crucial to be estimated beforehand since it plays a great role in effectively meeting the needs of visitors that are can be prospective leads for the business. It is the best opportunity to make them stay on your web page for longer and be your regular client.

The plan is all inclusive of studying the pages that the visitors will view, content they will read and placing the offers which can generate the leads. Such detailed assessment helps in understanding design for a site and save time invested in reviews.

Delete the Following from the Website

Make sure that you keep only the relevant content on your site and do away with all other elements that distract the visitors from actual message. Remove complicated animations except the ones supporting the message or content).

Also impose a strict prohibition to use of jargons such as flexible, robust, easy to use, scalable, etc. These look highly unprofessional and are given thumbs down whenever there goes a discussion on evolution of web design.

Create Room for Social Share and Follow Buttons

It is a must to be included these since these give an easy lead to your customers to follow and share the content on the website making it extremely popular. Plan its space on homepage, blog articles, landing pages, and marketing emails.

Implement Calls-to-Action

All goes in vain if the customer lacks clue on what to do next. It has been observed that potential leads leave the page without activity due to lack of direction. Thus, ensure that you include call-to-action.

Images Should be Right

Often not all images displayed on the website are relevant. Always avoid posting images which are misfit to the message which is being delivered to the audience. Also, keep the interface clean, stop overstocking the photos. For personalized impression, try and use actual images of your employees and office.

Web Design – Know the Key Constituents

A good web designer has all what it takes to develop a perfect web design. Also, with users going tech savvy, everyone can easily differentiate between effective and average web design. Every page is judged by the users each time they visit the site.

Simple it may look, but web designing is no child’s play. A good web designer keeps in mind various factors that affect the usability of a particular website. A website is measured equally with respect to how it looks as well as the way it functions.

Online crawlers have an easy access to badly designed websites and perform poorly. Poor performance has many indicators such as high bounce rates, low pages per visit, low time on site and low conversions. So, when we talk about good designs, below mentioned are the key indicators. These are major principles that altogether make a website pleasing engaging, easy to use, and effective.

Web Design


A great web design is such which caters to the needs of users. There are certain things that a web visitor must be expecting categorically searching for specific information, interaction, entertainment, or transact. Keeping purpose clear for each page is the sign of a great website which further helps in fulfilling a specific purpose in the most effective way.

Clear Communication

Online users approaching your site want to get their purpose fulfilled. Communication and direction to pages is always set clearly, and make the information quite easy to read and comprehend. For a good designer, one must organise information using headlines followed by sub headlines, diligent use of bullet points, keeping the direction small, and keeping the waffle to minimum.

Ideal Font Sizes

Font must be kept reasonably visible. As per the reviewers, it is important to keep an ideal font size of 16px. One must stick to maximum of 3 typefaces to a maximum of 3 point sizes, which further helps in keeping the design absolutely streamlined.


Use an image instead of text, which is seen to do the job more perfectly. It is vital for a web developer to choose right type of images which helps in brand positioning and in easy connect with the target audience. Info-graphics, videos and graphics can also be considered as these have more effective impact on the minds of users.


Setting perfection color combination is a well-thought and demands detailed consideration on the part of a web developer. They go a long way to improve the user experience by infusing complementary colors along with creating balance and harmony. Using soft tones to make for text and background enables easy reading. Making use of vibrant colors must be restricted to create emotion or for buttons and call to actions).


Navigation is another important aspect which facilitates accomplishing a given action and take a tour around the website. A good web designer employ smart tactics for effective navigation which include using bread crumbs, logical page hierarchy, designing click able buttons, and deploying ‘three click rule’ etc.

HTML, CSS and JavaScript – The Arsenal of a Good Web Designer

Are you an aspiring web designer? Do you want to create beautiful websites, a masterpiece of codes? Are you pressured by your boss to learn web design? Or you’re just curious about websites and the way they’re made? If you answered yes to any of those questions, then you’ve come to the right place! There are basically three things you need to learn in order for you to become a good web designer. They are HTML, CSS and JavaScript.


Short for Hypertext Markup Language, this is the backbone or the foundation of a website. You can also call them as the building blocks of a website. Imagine a building being constructed. At first, construction starts with the base and some framework. That’s what HTML is. It provides the foundation for the website to be built. This is typically the first thing that you want to learn if you want to pursue a web design career. It’s easy to learn, so don’t be afraid!

HTML coupled with a basic understanding of how hosting and domain registration is all you need to know to get a website up and functional. You can host your site on a shared plan, a virtual private server or a dedicated server. If you choose a vps, you’ll have the option between a SSD VPS or an HDD VPS.


This one stands for cascading style sheets. If HTML is the laying foundation of web design, CSS is the actual designing language for the web. Learning CSS along with HTML is a popular way of getting acquainted with web design and when mastered, HTML and CSS alone can create powerful and interactive websites even without JavaScript, thanks to HTML5 and CSS3 specifications. HTML and CSS must coexist and they are created to separate presentation from layout.


Once you’re done mastering the basics of HTML and CSS, you can further improve your web design skills by delving deeper into the latest specifications that I mentioned earlier, the HTML5 and CSS3. They come with advanced features needed for a purely coded interactive websites. But, combining these two technologies to the final one below will yield to the best and maximum user experience that you can provide to your targeted audience.


This is a scripting language, and you need to become proficient with the basics of programming in order to put yourself into this. That’s why for your average web designer, learning HTML and CSS are fine. But if you’re a freelancer, you might want to expand your skillset and put JavaScript into your arsenal. Though this one is completely different from the two above it’s also aimed towards web development, hence it integrates seamlessly to the two technologies that we discussed earlier.

JavaScript can harness HTML and CSS codes and it can manipulate them to do almost anything you want. You can animate a text, automatically play a video once it is loaded, check for errors in website forms, and even manipulate a whole webpage so that it loads a different image or video depending upon your visitor’s location, age and preferences.


Though we don’t have any sample codes here, you are now able to understand how the web works and you learned about the topics, subjects and some terminologies that you need to learn in order to start web designing. Hopefully, this will help you start your step towards becoming a great web designer.

The Evolution of Web Design

In the early days of the internet, websites only uses static texts and hyperlinks. If you compare websites created about 15 years ago to websites built today, you might think that websites built before was created by starting or new web designers. But the opposite is true. In its early days, HTML is on its early roots while CSS is just a budding beauty. There’s really not much to see. In addition, JavaScript is also on its early start and it wasn’t widely used due to the many browser inconsistencies that web designers have to face. But that’s not true anymore today.

HTML and CSS became twin sisters, they are the foundation of websites and by making good use of their features, websites started to evolve aesthetically. But there’s still something that lacks and JavaScript filled that one. The latter, a scripting language, added functionality and interactivity to our favorite sites and made them livelier.

Therefore, being a web designer means that you have to learn HTML, CSS and JavaScript together. This combination made web design evolve further, making website look more beautiful than before. In addition, the integration of JavaScript made websites livelier and more responsive and we enjoyed enhance browsing experience.

Soon after that, new specifications and frameworks began to be developed. HTML5 and CSS3 began to get adopted by many web designers. JavaScript frameworks like jQuery also grew in popularity. This made a revolution in web design. More powerful, faster and beautiful websites began to emerge. Focus in user experience and navigation became a priority. Speed of websites and their usability began to be the center of development. Today, web design became a very broad topic, especially with the advent of mobile devices. Web designers need to consider designing not only for desktop users, but also for smart phone, tablet and even TV web surfers.

The term “responsive web design” and “adaptive web design” became very popular. That scenario is today, web designers need to consider a couple of things before finishing a project or saying “all done, it’s good to go”. New terms and designing techniques was introduced, including the use of media queries. This made web design more complicated than before. But it’s a lot of fun and enjoyment. In addition, it’s great when you have to figure things out on your own and you get to discover new things. Plus, you’ll be able to socialize with your fellow web designers too!

As days and time goes forward, we will see more and more changes in web design. It will continue to evolve to be able to meet modern needs and demands. We should expect this, because the internet has become the part of our daily lives, well, most of us if not all. And in addition to that, Google’s acquisition of Titan aerospace will allow the rest of the world to be connected to the internet.

It’s only a matter of time before we can have a 24/7 everywhere uninterrupted internet connection, and web design should catch up to that.